Jewelry company Tiffany & Co. has for the first time introduced a complete variety of jewelry for men.The expensive brand announced on Thursday that the company will be launching 100 different designs and jewelry in October, with prices ranging from 2 200 to 15 1,500. According to the company, doing so will make it a part of men's luxurious lifestyle and will be attractive to the younger generation.
The company says: 'Tiffany Man is being introduced to modern, bold and confident but easy-going men. It's for people who care about quality. "The company has also sold some men's products in the past, including cufflinks, money clips and rings.
The new collection will include bracelets, bangles, necklaces, watches, as well as a chess set made of sterling silver and 18kg gold. According to the company, the price of this set will be stated on request.
Tiffany End is also considering plans to make in-house call tails and sell beer cups to attract male shoppers. Red Krakow, chief artistic director of Tiffany & Co., told The Associated Press: "Men around the world use jewelry in their wardrobes on a daily basis. You can see it on runways and on social media. " Apparently in the advertisement of these products, new jewelry can be seen placed on top of a baseball glove to show off their men's collection, while some jewelry is placed near the compass.
The reaction of people who have been targeted by these products so far on social media has been quite unaffected.
One user tweeted: 'I don't have an answer. Dogs are man's best friend, not so expensive stones. "
Many ridiculed Tiffany for her use of decorative items in advertisements. Another user wrote: 'Wow. I never thought of buying jewelry for myself but now that you can see it over a baseball glove, that's for sure. "The collection will be available at 300 Tiffany stores worldwide.
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